Laura Bouma • Marketing Officer & CSR
Main responsibilities:
- Responsible for all on- and offline promotional communication
- Creating the strategic positioning and segmentation of the Aureus brand
- Supporting committees with their promotional activities
- Development of sustainable relationships with members
- Committee coordination: Almanac, Content Committee, Marketing Team, CSR Committee & VUSE
Hi everyone!
My name is Laura Bouma, I’m 22 years old, and I’m currently studying Business Administration at the Vrije Universiteit Amsterdam. Through my studies, I got involved with Aureus and have participated in several committees, including the Introduction Committee, Marketing Team, Zuidas Tour, and VUSE.
This year, I’m excited to take on the roles of both Marketing Officer and CSR Officer on the Aureus board.
As Marketing Officer, I’ll be responsible for all on- and offline promotional communication. My focus will be on creating the strategic positioning and segmentation of the Aureus brand, as well as supporting committees with their promotional activities.
As CSR Officer (Corporate Social Responsibility), my focus will be on integrating people, planet, and profit into our activities. I’ll be working to develop sustainable relationships with our members and partners, to ensure that Aureus continues to make a positive impact on our community and environment.
In my spare time, I enjoy cooking, playing games, and staying active through exercise. I’m looking forward to an amazing year with Aureus and to contributing to the growth and success of our community!
Contact: