Kraft Heinz Case • 9/11/21 13:00 – 14:45

“Kraft Heinz is Consumer Obsessed!! And with consumer obsession comes innovation of our beloved brands. Curious to experience what goes behind the scenes? During our workshop, you act as our dedicated Sales Retail Team, where you will prepare a winning sales pitch to the category manager of supermarket with the goal to sell-in the newly launched Heinz Vegan Mayo for 2022.”